The best SEO Software can help small businesses grow by increasing their organic traffic, improve rankings, boost sales and revenue.
In this article, we’ll explore and review the 7 best SEO software for small businesses in 2024, this combines both paid and free SEO tools
![Best SEO tool for keyword research](https://victorbenedict.com/wp-content/uploads/2024/01/Screenshot-2024-01-11-at-17.39.44-1024x475.png)
In case you’re in search of a comprehensive SEO analysis tool, SEMrush won’t let you down. They offer a wide array of tools to cater to all your SEO requirements.
SEMrush has a staggering 40 tools available for your SEO, you can use it for your keyword research, On-page SEO, Competitive analysis, Content marketing and so much more.
Features:
- Site Audit Tool
- Backlink Audit
- Keyword Position Tracking
- Keyword Magic tool
- Content Marketing
- Local SEO
Pricing:
SEMrush costs between $120 to $500 per month. It all depends on the features, number of projects and keywords you need.
![Best SEO tool for backlinks](https://victorbenedict.com/wp-content/uploads/2024/01/Screenshot-2024-01-11-at-17.52.03-1024x489.png)
Ahrefs is one of the most powerful SEO reporting software on the market.
They possess one of the largest indexes of backlinks, offer a wealth of instructional materials, and utilise case studies that can be incorporated into your SEO tactics and reports.
Ahref is one of the most actionable tools out there, Ahrefs is a pretty complete tool that is usually used by marketers to analyse website’s link, keyword rankings and overall SEO performance.
In other words, Ahrefs can help you rank higher on search engines, it’s an awesome tool to use when doing keyword research and trying to find new SEO Opportunities.
Features:
- In Depth Site Audit tool
- Link Building Tool
- Keyword Research Tool
- Tracking and reporting
Pricing:
The cost ranges from $100 per month to a thousand, based on the features, quantity of keywords, and websites required. Basically, the more data you need, the pricier it’ll get.
3. Moz
![](https://victorbenedict.com/wp-content/uploads/2024/01/Screenshot-2024-01-11-at-18.01.25-1024x415.png)
Moz is an SEO reporting tool that will help you with reporting and perfect SEO strategy, Moz is a very easy-to-use tool so it’s perfect for beginners and intermediate SEOs, similar to Ahrefs.
Moz is a perfect option if you’re just starting out and have a very limited budget.
Features:
- Link explorer
- Link tracker
- Keyword research
- Keyword Position tracker
- Website Audit
Pricing:
The monthly price for Moz ranges from $100 to $600, which varies based on the quantity of campaigns, keyword rankings, and page crawls.
4. SE Ranking
![](https://victorbenedict.com/wp-content/uploads/2024/01/Screenshot-2024-01-11-at-18.09.04-1024x500.png)
SE Ranking is an all in one SEO reporting tool that is designed to help website owners track and plan their website search engine success.
This tool is perfect for beginners and intermediate SEOs and it’s very good for any business with a small budget as it offers very affordable SEO features.
The site audit tool provides users with an in-depth SEO analysis of a website performance on the search engine result page, it helps analyse your on-page, off-page and technical SEO performance.
Features:
- Site Audit tool
- Keyword Planner
- Position Tracking tool
- Link building tool
- Keyword Research
Pricing:
SE Ranking provides a free trial and paid pricing starts from $49 monthly.
5. Bright Local
![Best Local SEO tool](https://victorbenedict.com/wp-content/uploads/2024/01/Screenshot-2024-01-12-at-09.42.13-1024x507.png)
Bright local is an SEO tool that takes the guesswork out of local SEO, it is 100% here to help out with location dependent businesses succeed with local search terms and results in “near me” queries.
Bright local also manages your business reputation and citations. Their local rank tracking reports are absolutely top notch.
They track the most important keywords for your business and show you how they perform based on different searches that come from your area.
6. White Spark
![](https://victorbenedict.com/wp-content/uploads/2024/01/Screenshot-2024-01-12-at-09.48.02-1024x427.png)
White Spark is an excellent local SEO reporting tool and one of our top picks. This Canadian software aids in enhancing your visibility in local searches, acquiring new clients, and handling your local presence.
Top Features:
- Local Rank Tracker
- Local Citation finder
- Review Checker
- Position Tracking
Pricing:
White spark offers a free trial and their paid plan starts at only $14 to $150 monthly.
7. Similar Web
![](https://victorbenedict.com/wp-content/uploads/2024/01/Screenshot-2024-01-12-at-09.55.12-1024x495.png)
SimilarWeb is an SEO analysis tool that enables you to examine your competitors’ SEO and their website evaluation..
You get a bunch of interesting data on your competitor’s website from which you can get a better understanding of what’s working for your competition from a digital marketing standpoint.
Comparable websites calculate the overall volume of traffic various websites receive. This allows you to view the primary traffic sources of your competitors and identify their referral sites.
Top Features:
- Competitor Analysis
- Local Tracker
- Citations
- Review Checker
- Position Tracking
Pricing:
Similar web offers a free trial that includes five results per metrics, one month of mobile app data and three months of web traffic data, for their paid plans you’ll need to talk to a consultant to learn about pricing.
Selecting The Best SEO Reporting Tool
Nowadays, it’s a lot simpler to find a good SEO reporting tool. With the expansion of SEO, there are many options currently. Standard tools like Google Analytics and the Google Search Console aren’t your only options.
From Google and other search engines, these tools gather data about your rankings. The performance of rivals, server error pages, and more may all be monitored.
You can also checkout our expert review on the top AI image & Video upscaling software for higher resolution and better visuals
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